Launched November 5th, 2022. Mad Masks is a fully on-chain (image stored as data on the blockchain) collection of 1024 generated pixel art based on a parallel universe story of 12 unique characters.
The bold “m” logo focuses on combining pixels in a way that represents the collection, reflective of the art style.
Each pixel represents the 12 unique mask characters that come together to form the complete silhouette.
A complete website experience tells the story of the dystopian parallel universe where token owners can find additional resources and content in the member area.
A small curated series of works was created to help promote the collection where guest artists were invited to create their own take on what a mask meant to them in their style.
To complete the universe, lore and a pixel-based language were created to ensure continuity, bringing the story to life.
Several extensions were created, including art canvas prints, stickers and hats, available for fans who wanted them.